How Trump Is Outspending Every
2020 Democrat on Facebook
By THOMAS KAPLAN and SARAH ALMUKHTAR MAY 21, 2019
President Trump’s re-election campaign has spent far more than any single Democratic presidential candidate on Facebook advertising, reprising a strategy that was central to his 2016 victory.
Since entering the race late last month, former Vice President Joseph R. Biden Jr. has pumped more than $1 million into Facebook ads, outspending Mr. Trump’s campaign for three of the past four weeks.
So far this year, Mr. Trump has spent about $5 million on Facebook advertising. Early in the year, Mr. Trump’s Facebook spending exceeded that of all of the Democratic candidates put together, though Democrats’ collective spending eventually surpassed Mr. Trump’s total.
Facebook Spending: Mr. Trump vs. the 2020 Democratic Field
23 Democratic candidates
$9.6 million
Mr. Trump
$4.9 million
