“. . . . A final question for myself: Would I be wrong to lambaste Trump’s current supporters, the ones who want him back in the White House despite his refusal to accept his electoral defeat and the historic outrage of Jan. 6?
Morally speaking, no. It’s one thing to take a gamble on a candidate who promises a break with business as usual. It’s another to do that with an ex-president with a record of trying to break the Republic itself.
But I would also approach these voters in a much different spirit than I did the last time. “A drop of honey catches more flies than a gallon of gall,” noted Abraham Lincoln early in his political career. “If you would win a man to your cause, first convince him that you are his sincere friend.” Words to live by, particularly for those of us in the business of persuasion.” -30-